SEO Interview Questions & Answers — Part 1 Complete guide for freshers and beginners | abctechzone.com
Q1. Tell me about yourself?
My name is Chandu. I am from Hyderabad. I have completed my degree from KBR College. After that, I was interested in learning digital marketing. Then I started learning and started doing an internship project with my cousin.
In digital marketing, I have worked on SEO, paid ads, email marketing, affiliate marketing, and YouTube.
In SEO, I have done on-page SEO, off-page SEO, technical SEO, and local SEO. I worked on keyword research, meta titles, meta descriptions, content optimization, and building backlinks to improve website rankings.
I also worked on Facebook lead ads for real estate projects to generate leads.
In Google Ads, I created search ads, display ads, and YouTube ads.
I also worked on email marketing, like collecting emails and sending emails to promote products or services.
In affiliate marketing, I created affiliate accounts in Amazon and Flipkart and promoted products.
I also worked on YouTube, like uploading videos and optimizing titles, descriptions, and tags.
I also use AI tools to help with content creation, keyword ideas, and completing my work faster.
As a fresher, I gained hands-on experience through learning and internship projects.
Q2. Tell me about your experience?
In digital marketing, I have worked on SEO, paid ads, email marketing, affiliate marketing, and YouTube.
In SEO, I have done on-page SEO, off-page SEO, technical SEO, and local SEO. I worked on keyword research, meta titles, meta descriptions, content optimization, and building backlinks to improve website rankings.
I also worked on Facebook lead ads for real estate projects to generate leads.
In Google Ads, I created search ads, display ads, and YouTube ads.
I also worked on email marketing, like collecting emails and sending emails to promote products or services.
In affiliate marketing, I created affiliate accounts in Amazon and Flipkart and promoted products.
I also worked on YouTube, like uploading videos and optimizing titles, descriptions, and tags.
I also use AI tools to help with content creation, keyword ideas, and completing my work faster.
As a fresher, I gained hands-on experience through learning and internship projects.
Q3. How to do SEO for any website?
To do SEO for a website, first we need to check the website manually. We need to understand what kind of website it is, like whether it is a real estate website, educational website, or any other type.
After that, we need to create an SEO audit report. By doing the audit report, we get to know the present condition of the website, like whether the website is according to SEO rules or not.
If the website is not following SEO rules, then we need to start with on-page SEO. In on-page SEO, we focus on title, meta description, slug, and content. We also check whether the content is duplicate or genuine. Along with that, we check image size, image alt tags, and give internal linking and external linking.
We also need to check technical SEO, like website loading speed, canonical tag, and other technical issues.
Once on-page SEO and technical SEO are completed, then we need to focus on off-page SEO. In off-page SEO, we do search engine submissions, directory submissions, guest posting, blog commenting, and forum posting using Quora. We also share content on social media platforms like Facebook, Instagram, and X (Twitter).
By doing more off-page SEO activities, we can get better results and improve rankings in Search Engine Result Pages (SERP).
In 2026, SEO has changed because of AI tools, so we need to focus more on high-quality content. We should add useful information, FAQs in the content, and user-focused answers, so that the content performs better in search engines. This is the process of doing SEO for any website in 2026.
LEARN COMPLETE DIGITAL MARKETING COURSE ONLINEQ4. How to Do SEO in 2026?
The basic SEO process in 2026 is still similar to previous years. It includes steps like SEO audit, on-page SEO, and off-page SEO. However, many things have changed because of AI tools and AI-powered search engines.
In 2026, SEO is more focused on user intent and providing helpful content. Search engines want to show the best and most useful answers to users, not just pages with many keywords.
Another important concept in 2026 is AI Search Optimization. This means creating content that AI tools and search engines can easily understand and display in their answers.
For example, tools like ChatGPT, Gemini, and AI-powered search engines may directly show answers to users. To appear in these results, your content should include:
- Clear explanations
- Well-structured headings
- Helpful information
- FAQs (Frequently Asked Questions)
- Simple and direct answers
If your content is useful, easy to understand, and well structured, AI search tools are more likely to show it to users.
Difference Between SEO in 2025 and SEO in 2026
| SEO in 2025 | SEO in 2026 |
|---|---|
| More focus on keywords and backlinks | More focus on search intent and user experience |
| Traditional Google search results were the main traffic source | AI search engines and AI tools also provide answers |
| Content was written mainly for search engine ranking | Content is written to help users and answer questions clearly |
| Keyword optimization was very important | Structured content and helpful information are more important |
| Less focus on AI | AI Search Optimization is important |
Q5. What is On-Page SEO and Their Techniques?
On-Page SEO means modifying our website according to SEO guidelines, and this process is called On-Page Optimization.
In simple terms, On-Page Optimization is the process of modifying or optimizing our website pages according to SEO rules so that search engines like Google can easily understand the content and rank the webpage higher in search results.
All these optimization activities happen within our own website, which is why it is called On-Page SEO.
On-Page SEO Techniques
Below are the important On-Page SEO techniques used to optimize a webpage.
- Keyword Research – Finding the keywords that users search for in search engines.
- Title Tag Optimization – Creating a proper title for the webpage that includes the main keyword.
- URL Structure – Using short, clear, and keyword-friendly URLs.
- Heading Tags (H1, H2, H3) – Organizing the content with proper heading structure.
- ALT Tag – Adding alternative text to images so search engines can understand them.
- Internal Linking – Linking one page of the website to another page within the same site.
- External Linking – Linking to relevant and authoritative external websites.
- Content Optimization – Writing high-quality and informative content that satisfies user needs.
- Footer Optimization – Adding important links like Contact, About, and Privacy Policy in the footer section.
- Meta Description – Writing a short description that appears in search engine results.
- Meta Keywords – Previously used to define keywords (but now not used by Google for ranking).
- Breadcrumbs – Showing the navigation path of a webpage.
- Canonical Tag – Preventing duplicate content issues.
- Image Optimization – Compressing images and using proper image names and ALT tags.
On-Page SEO After 2026
In 2026, SEO has evolved due to AI-powered search systems and advanced SEO tools. So along with traditional On-Page techniques, we also need to include:
- FAQ Section – Answering common user questions.
- Schema Markup (Structured Data) – Helping search engines understand content better.
- EEAT Signals – Showing Experience, Expertise, Authority, and Trust.
- Search Intent Optimization – Creating content based on what users are actually searching for.
Q6. What is Off-Page SEO? Off-Page Optimization Techniques?
What is Off-Page SEO?
Off-Page SEO means promoting our website online through targeted keywords and increasing backlinks, and this process is called Off-Page Optimization.
In simple terms, Off-Page Optimization is the process of promoting our website on other websites and platforms to improve rankings in search engines like Google.
All these optimization activities happen outside our website, which is why it is called Off-Page SEO. These activities help increase website authority, backlinks, and online visibility.
Off-Page Optimization Techniques
Below are the common Off-Page SEO techniques used to promote a website.
- Blogging – Writing blog content on your website to attract backlinks and traffic.
- Forum Posting – Participating in online forums and sharing useful answers with website links.
- Photo Sharing – Uploading images on image-sharing websites with website links.
- Video Promotions – Promoting videos related to your content on video platforms.
- Social Bookmarking – Submitting website links on bookmarking sites to increase visibility.
- Link Exchange – Exchanging links with other websites to build backlinks.
- Search Engine Submissions – Submitting your website to search engines for indexing.
- Directory Submissions – Listing your website in online directories.
- Guest Posting – Writing articles for other websites and adding backlinks to your site.
- Business Listing – Adding your business information on business listing websites.
- Document Sharing – Sharing documents like PDFs or presentations on document-sharing platforms.
- Blog Commenting – Commenting on other blogs and adding your website link.
Before 2026 (Old SEO Method)
Before 2026, Off-Page SEO focused on creating many backlinks through directory submissions, blog comments, and bookmarking sites. They used techniques like: Directory submission, Social bookmarking, Blog commenting, Forum posting, Link exchange. The goal was to increase the number of backlinks.
After 2026 (Current SEO Method)
In 2026, the process is mostly the same, but the focus changed. Search engines like Google now focus on quality backlinks instead of quantity. So in 2026 we should mainly focus on:
- Guest Posting – Writing articles on high-quality websites and getting backlinks.
- Business Listings – Adding business information on platforms like Google Business Profile.
- Content Promotion – Sharing blog content on social media platforms to increase traffic.
- Video Promotion – Uploading videos on platforms like YouTube.
- Brand Mentions – Getting your website or brand mentioned on other websites.
Q7. What is Technical SEO?
Technical SEO is the process of optimizing the technical aspects of a website such as page speed, mobile friendliness, broken links, canonical tags, and website structure so that search engines like Google can crawl and index the website easily.
In simple words: Technical SEO focuses on the backend and performance of a website to improve search engine ranking and user experience.
Important Technical SEO Factors
In Technical SEO, we check the following things:
1. Page Speed Page speed means how fast a webpage loads. If the website loads slowly, users may leave the page. Tool used: Google PageSpeed Insights
2. Canonical Tag A canonical tag helps prevent duplicate content problems by telling search engines which page is the original version.
3. 404 Pages A 404 error page appears when a webpage does not exist or is deleted. We should monitor 404 pages and fix them to improve user experience.
4. Broken Links Broken links are links that do not work or lead to error pages. These should be fixed because they affect SEO and user experience.
5. Mobile Friendliness The website should work properly on mobile devices. Check using: Google Mobile-Friendly Test
6. Responsive Design A responsive website automatically adjusts to different screen sizes like mobile, tablet, and desktop.
7. Page Size Page size means the total size of images, scripts, and content on a webpage. Large page sizes can slow down the website, so they should be optimized.
8. XML Sitemap An XML sitemap helps search engines understand the structure of the website and find all pages.
9. Robots.txt File The robots.txt file tells search engines which pages they can crawl and which pages to ignore.
10. HTTPS Security Websites should use HTTPS security to protect user data and improve trust.
11. Core Web Vitals Core Web Vitals measure website speed, responsiveness, and stability to ensure a good user experience, which is important for ranking.
Core Web Vitals (in detail)
Core Web Vitals are metrics used by Google to measure how good the user experience is on your website.
In simple words: Core Web Vitals check whether your website loads fast and works smoothly for users.
There are 3 main things Google checks:
1. Loading Speed (LCP – Largest Contentful Paint) This checks how fast the main content of the page loads. Example: If a page loads in 2–3 seconds, it is good. If it takes 8–10 seconds, it is bad.
2. Interactivity (INP) This checks how fast the website responds when a user clicks something. Example: Clicking a button, Opening a menu, Submitting a form. If it responds quickly, it is good.
3. Visual Stability (CLS) This checks whether page elements move suddenly while loading. Example: You try to click a button but suddenly the page moves and you click something else. That means bad CLS.
Structured Data (Schema Markup)
Structured Data (Schema Markup) is a special code added to a website that helps search engines like Google understand the content better.
In simple words: Schema tells Google what the content is about.
Without Schema — Google may only show: SEO Interview Questions
With Schema — Google may show rich results like: Ratings, FAQs, Event details, Product price
If you add FAQ Schema, Google may show questions directly in search results. Example: What is SEO? / What is On-Page SEO?
Why Schema is Important:
- Improve search result appearance
- Increase click-through rate
- Help search engines understand the content better
Very Simple Summary: Core Web Vitals → Checks website speed and user experience Schema Markup → Helps Google understand content and show rich results
Q8. What is FAQ?
FAQ (Frequently Asked Questions) means adding questions and answers in the content to help users understand the topic better.
Example on a webpage:
What is SEO? SEO is the process of optimizing a website to rank higher in search engines.
What is On-Page SEO? On-Page SEO means optimizing elements within the website.
So FAQ is part of the content written for users.
Q9. What is Schema Markup?
Schema Markup is a special code added in the website backend to help search engines like Google understand the content better.
It is not visible to users, but search engines read it.
Example: If you add FAQ schema, Google may show the FAQ directly in search results.
How to Check Schema Markup on a Website
You can check schema using tools provided by Google.
Tool: Google Rich Results Test -
Steps:
- Open the Rich Results Test tool
- Enter the website URL
- Click Test URL
- It will show whether Schema Markup (FAQ, Article, Product, etc.) is added or not
Q10. How to Check Schema Markup on a Website?
You can check schema using tools provided by Google.
Tool: Google Rich Results Test
Steps:
- Open the Rich Results Test tool
- Enter the website URL
- Click Test URL
- It will show whether Schema Markup (FAQ, Article, Product, etc.) is added or not
How to Check FAQ Schema
If the page contains FAQ schema, the tool will show: FAQ — Questions and Answers detected.
You can also check by viewing the page source and searching for FAQPage schema.
Should We Add FAQ to All Pages?
No, FAQ is not required for every page. FAQ is usually added to:
- Blog articles
- Service pages
- Product pages
- Informational pages
Example: SEO article → FAQ is useful. Contact page → FAQ not necessary.
Should We Add Schema to All Pages?
Yes, Schema Markup should be used wherever it is relevant, but the type of schema will change depending on the page.
Homepage → Use Organization schema, Website schema Blog Pages → Use Article schema, FAQ schema Product Pages → Use Product schema, Review schema
Simple Summary
Can we check schema? → Yes, using tools like Google Rich Results Test. Should FAQ be added to all pages? → No, only where questions are helpful. Should schema be added to all pages? → Yes, but the schema type depends on the page.
End of Part 1 — abctechzone.com
FAQ – SEO Jobs, Salary & Career in 2026
1. Is SEO a good career in 2026?
Yes, SEO is still a very good career in 2026. Businesses depend on search engines to get online traffic and customers. Companies need SEO professionals to improve website rankings, increase organic traffic, and generate leads. With the growth of AI search tools, SEO experts who understand content strategy and user intent are in high demand.
2. What is the salary of an SEO fresher in India?
The average salary of an SEO fresher in India ranges between ₹15,000 to ₹30,000 per month, depending on skills, company, and location. With 2–3 years of experience, SEO professionals can earn ₹40,000 to ₹80,000 per month or even more.
3. What skills are required to become an SEO expert?
To become an SEO expert, you should learn the following skills:
Keyword Research
On-Page SEO
Off-Page SEO
Technical SEO
Content Optimization
Google Search Console
Website Analytics
Basic HTML knowledge
AI tools for SEO
Learning these skills helps improve website rankings and organic traffic.
4. How long does it take to learn SEO?
Normally, it takes 30 Days to 45 Days to learn the basics of SEO if you practice regularly. However, becoming an SEO expert requires continuous learning and real project experience.
5. Is coding required for SEO?
No, coding is not mandatory for SEO. However, having basic knowledge of HTML, CSS, and website structure can help in technical SEO and website optimization.
6. Can SEO be done without a website?
Yes, beginners can practice SEO without owning a website. They can learn SEO by:
Creating a free blog on Blogger or WordPress
Practicing keyword research
Writing optimized content
Learning backlink strategies
Having your own website is still the best way to gain practical experience.
7. What are the best tools for SEO in 2026?
Some popular SEO tools used by professionals include:
Google Search Console
Google Analytics
Ahrefs
SEMrush
Ubersuggest
These tools help with keyword research, competitor analysis, and website performance tracking.
8. Can AI replace SEO jobs?
AI tools can help automate tasks like keyword research, content ideas, and data analysis. However, AI cannot completely replace SEO professionals because SEO requires strategy, creativity, and understanding user behavior. Instead, AI will help SEO experts work faster and more efficiently.
9. What are the different types of SEO jobs?
There are several career roles in SEO, such as:
SEO Executive
SEO Analyst
Technical SEO Specialist
SEO Content Strategist
Digital Marketing Manager
SEO Consultant
These roles focus on improving website visibility and organic search performance.
10. Is SEO better than paid ads?
Both SEO and paid ads have advantages.
SEO provides long-term organic traffic.
Paid Ads provide instant traffic but require continuous budget.
Most businesses use both strategies together to get better results.
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